projects

king's bay

According to a New Zealand legend, spotting a kingfisher near the vineyard means a good harvest that year. At Wine Team they got so excited about seeing one, they wanted the beautiful bird in the label of their organic sauvignon blanc. 

The original design of the King's Bay label was created for  Wine Team / Systembolaget under the creative direction of Gigantic Creative, London 

This label is a conceptual re-design, adapted for the purposes of displaying the illustration.

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